
Can you believe it’s the last Monday of February already? I guess we’d better hurry and get going before time runs out. In last week’s post, I introduced you to Henrietta Hopeful, daughter of Hank and Harriet Hopeful, the owners of Hopefuls Heartfelts – Gifts Ordinary to Extraordinary. We watched as the shop was planned, [...]









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One of the most important aspects of any business is branding, and the smaller the business, the greater the need to fully secure the brand: to work toward Brand Recognition.Brand Recognition is the reason an apple with a single bite out of it makes most people think of a computer company. If you are an author, an artist, or a small business owner, chances are good YOU are a major part of your brand.